The patented standard for Neuro-Athletic performance. We are a world leading sports technology company that manufactures advanced training devices that improves physical, technical, and cognitive performance.
For decades, athletic training has relied on static tools like cones, hurdles, and ladders that allow athletes to pre-plan their movements. While this builds muscle memory, it fails to develop “Game Speed,” which requires split-second reactions to changing stimuli.
In professional sports, the mistake usually happens when the legs get heavy and the mind gets tired. ProFit Technologies exists to prepare athletes for the 90th minute by forcing split-second decisions under physical fatigue.
A proprietary integration of Time of Flight (ToF) sensors and Addressable RGB LEDs that stimulate and train an athlete’s neuromotor pathways.
The “Perception-Action” Loop
Neuromotor skills are all about the efficiency of the communication highway between the brain and the muscles.
The Science: In a game, an athlete doesn’t just move; they react. They see a stimulus (a defender stepping in), the brain processes it, and sends an electrical signal down the nervous system to the muscles to execute a physical response (a step-over). This is called Perception-Action Coupling.
How ProFit Technology Helps: Traditional cones don’t trigger this loop because they are static, meaning the athlete pre-plans the movement. The ProFit Ecosystem acts as dynamic stimuli. By forcing the athlete to react to a sudden light or color, you are repeatedly firing that specific neural pathway. Over time, this thickens the myelin sheath around the nerves, literally decreasing the latency (delay) between seeing a stimulus and executing the physical movement. You are hardwiring faster reaction times.
Great players don’t look at the ball.
The Science: When an athlete stares down at the ball, they are using their foveal (central) vision, which means they are completely blind to the movement of teammates and defenders around them.
How the ProFit Ecosystem Helps: This is where your tripod integration is a massive differentiator. By placing a flashing ProFit device at eye level, you force the athlete to keep their head up. They have to rely on proprioception (the body’s subconscious ability to sense where its limbs are) to control the soccer ball at their feet, while using their peripheral vision to track the lights. This teaches the brain to disassociate the eyes from the feet, expanding their field of awareness on the pitch.
Sports are won with the brain.
The Science: “Cognitive Load” refers to how much information the brain can handle at once. When an athlete is physically exhausted, their cognitive processing plummets, which is why late-game mistakes happen. Furthermore, live sports are “open-skill” environments (constantly changing and chaotic), whereas traditional gym drills are “closed-skill” environments.
How the ProFit Product Helps: The ProFit Ecosystem introduces “chaos training.” By randomizing the colors (e.g., Green = Sprint, Red = Stop, Blue = Pass), you force the athlete to process rules, filter out distractions, and make correct decisions while their heart rate is maxed out. You are increasing their cognitive stamina, ensuring their brain stays as sharp in the 90th minute as it was in the 1st.
Holistic Performance
The Principle of Specificity: The body adapts specifically to the demands placed upon it. If you train your brain while sitting on a couch, you get better at sitting on a couch. But if you train your cognitive processing while executing sport-specific movements (dribbling, passing, shooting), those neuro-pathways are formed in the exact physical context they will be used in a match.
The Result: When you combine physical exertion, technical ball skills, and cognitive processing into one drill using ProFit Technology, you create an athlete whose fundamental skills are completely automated. Because the ball control becomes second nature, the athlete’s brain is freed up to focus entirely on the tactical flow of the game.
A full-time, elite soccer academy partnered with an accredited virtual school platform. We offer a blended environment of world-class academics and professional athletic development from 9 AM to 4 PM.
Featuring our patented technology, turf and gym space for small group training, adult pickup leagues, and dedicated in-house sports rehab and physical therapy clinics to keep athletes at peak performance.
More than a gym, it’s a destination. A premium café and co-working lounge equipped with high-speed Wi-Fi, comfortable seating, and screens for live sports watch parties and community networking.